Summary - Relationships

When women get together and talk about the men in their lives, there are reoccurring themes that usually end with someone saying, "Why do they do that ?" "They

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

", of course, being men in general and their man in particular. For this Valentine’s Day, I thought I would share five do’s and don’ts that invariably come up

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

in a conversation about men.

Do Kiss. This is the number 1 secret that men need to know. Keep It Simple Stupid. It really is the little things, done consisten

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

tly, that will melt our hearts. Some examples would be: clean out the dishwasher without being asked, make us a cup of coffee or tea in the morning, pick up af

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

er us once in awhile.

Do not keep a running tally in your brain of what you have done for us. Cooking dinner for us, dressed in a pair of cute boxer shorts, w

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

ith an expectant look on your face is not exactly subtle, guys. For all the men that have done this, you know who you are. There is nothing that will throw co

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ld water on a hot night faster than having your woman feel she owes you for a simple act of kindness.

Do romance us. On Valentine’s Day, instead of stopping

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

n your way home from work to pick up flowers and a card, go to a florist a few days before. Pick a stem of your girl’s favorite blossom and have it delivered w

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

ith a note which reads, "The perfection of this reminded me of you." We like corny, sentimental mush.

Do not have your secretary, sister, mother, or God forbi

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

d - your girlfriend, pick out a gift for us. I think this one is self-explanatory.

Do laugh with us. Women often state, when asked what qualities they look fo

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

in a man, "a sense of humor". You are probably thinking that we say that but what we really fantasize about is a hunk and you would be right. However, we wil

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

l forgive almost anything in a man who makes us laugh.

Do not take yourself too seriously. Don’t only talk about your work, your needs, your likes and dislike

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

s. Give us equal time to share our dreams with you.

Do listen. I know this is a hard one for most men. We are aware that after the first five minutes of conve

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

rsation, when that glazed look comes over you, that we have lost you. However, we want you to pretend to be interested. If we tell you about a tic that dear Au

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

t Sally has and our concern that it may be hereditary, make a mental note of it and ask us about it a few days later. You get huge points for this one.

Do not

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

tell us that Valentine’s Day is just another excuse for big business to make money and that you don’t feel you should contribute to the commercialization of i

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

t. I actually had a male friend who shared this opinion with his wife. The only response I could think of was," Gee. That extra y chromosome doesn’t help you m

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

ch, does it ?"

Do buy us jewelry. When all else fails, we like jewelry. It gives us bragging rights.

Do not buy us a hammer, toaster or a membership to a gym

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

on Valentine’s Day. A rule of thumb on this one would be : On Valentine’s Day, if what you are thinking of buying us has any use at all, don’t do it.

I hope

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

these little insights into a woman’s mind are helpful. This Valentine’s Day try one or two of the do’s. Who knows? You may be able to retire those boxer shorts

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Summary - What's Love Got To Do With It? Five Do's And Don'ts Women Want Their Men To Know

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