Summary - Relationships

The most powerful two phrases that heal a damaged relationship are also the two phrases that are hardest to say… “I’m

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

Sorry” and “I was wrong”…This is essential in healing relationships for couples.

The reason why these phrases are hard

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

st to say is because we do not want to admit that we have caused anything that broke or hurt a relationship. Most of

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

he time we say that it was the other person’s fault. And we wait for him or her to be the first to apologize. However,

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

the apology never comes because the other person is also waiting for it.

And we know that relationships within the fam

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

ly and outside of it sometimes end because of the lack of this apology. We know many break-ups occur simply because on

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

e or the other never took the step to apologize.

Why is it so hard to admit that we were wrong and to apologize? Its

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

imple… that’s human nature, a weakness which puts us above the others. What we need is to overcome this devotion to se

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

f. This requires personal growth, empathy and caring for the other. These are what we need in healing relationships f

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

r couples. And a simple apology will restore that broken relationship.

It does not matter who did wrong when a relati

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

nship is broken. Its important that we take the first step. Keep in mind that the other person feels the same way.

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

We should say something that can lead to healing such as “I’m truly sorry that we are having this problem. Can we talk

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

about making things right again?”

Taking a step like this almost always leads to healing a broken relationship. And m

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

st of the time, the conversation results in both parties apologizing and this usually results to a stronger relationshi

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

.

Any kind of healing in relationship for couples obviously requires some forgiveness. This should come from the hear

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

before it is said in words.

One must be careful however, in expressing forgiveness. To say “I forgive you” in the mi

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

ddle of a fight might be misinterpreted as “You were wrong,” and would only make things worse. We should say “I forgiv

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

you” only when the other person asks for forgiveness. Then these become the perfect words. Forgiveness has the power

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

to heal not only the relationship but also the bodies and the minds of both persons.

Remember, in healing relationship

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

for couples, we already have the words. We just need to say them.

Have a great relationship by using words that heal

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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