Summary - Relationships

When couples focus on the small details in a marriage, the relationship seems to start going awry. You begin to have marriage troubles Many urgent but not important activitie

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

s set in and distract them. Phone calls, people dropping in to deliver things or just to chat, bills that are becoming due, appointments with the doctor, dentist, the vet. T

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

ere are always things that need to be done, things that need immediate attention.

Then there are petty arguments that set in. “Why did you buy that item without consulting wi

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

th me? Why do you need to go out bowling again? You never stay home or you prefer to be out with your friends or colleagues”

These are normal day-to-day happenings but do yo

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

feel your blood pressure going up? How about that stress level, is it rising? Then you start raising your voice at your partner, arguments ensue and nerves are frayed.

The

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

se things happen when the relationship gets out of focus. When the couples get carried away with all the details in relationship, the more important aspects like building the

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

relationship is set aside.

But you will say that we need to do the things mentioned earlier. We need to go to the cleaners, take the trash out, pay the bills, etc. etc. etc.

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

Yes, these activities are urgent and even important and they need to be done.

However, pausing from all these activities to build the relationship is what we are talking ab

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

ut. It is focusing on what is truly important. It is building the foundation for a strong and lasting relationship. Its about avoiding marriage troubles.

What does it take t

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

o make the relationship solid? It’s really simple, it’s setting aside time to spend together, pausing during the day to have a cup of coffee to share some moments of the day

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

lone with each other. These are at the core of the relationship.

We need to go back to what’s important. It’s not the activities. It’s focusing on each other on certain ti

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

mes of the day. To go back to reason we had the relationship in the first place. It’s telling each other that we love one another. It’s reassuring each other of the love th

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

t we have for each other.

It does not matter if these reminders are done early in the morning or late at night. We need to pause from all the activities of the day to tell o

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

ur partner that we love him or her.

There is a great temptation to “dump” the whole day’s problems, worries and concerns to our partner at the end of the day. We need to lea

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

n to leave the concerns of the office – at the office where they belong. Instead, we can talk about the positive things that happened during the day, the small victories, the

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

achievements of the children, the neighbor whose day was made when we complemented them. These build the relationship. The problems, worries and concerns in the office can

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

e handled when we get back to the office the next day. Again, “dumping” them on our spouse will not help the relationship a bit. This will lead to marriage troubles.

Focus on

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

what’s important, focus on the positive aspects of your relationship, edify each other, and build each other up. Strengthen that bond of love between you and your spouse. Wor

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

on that relationship; work on what’s important… your love for each other.

Ted and Christine Segura have been involved in the topic of relationships for several years. They

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

are seriously involved in an organization that helps couples and families in the areas of family life and enhancing relations. They can be contacted at www.idealfamilylife.co

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Summary - Relationship Out of Focus Leads to Fallout

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